Vision Expo East

Another shot from Vision Expo East in New York March 22nd-March 25th. Jason is pictured here with some interested buyers looking over our new sister frame line anvifrieze. Head on over to http://www.anvifrieze.com/ and sign up to be among the first to see this exciting new line when our website is launched later this month.

Vision Expo East 2012

Another trade show has come and gone. While we love New York, we are glad to be back home in California with our families. Thank you to everyone who stopped by our booth at the Javits Center. We had tremendous interest in all our frames and sunglasses and friezeframes will be available at even more stores across the country over the next few weeks and months. Here is a photo of Jason & Mark working the booth before the onslaught of eager buyers caught up with them on opening day.

The Search For Minerva

We were watching one of our favorite Disney movies, The Search for Santa Paws, over the weekend with our family. It’s the story of magic dogs and elf who team up with two children to rescue Santa who has lost his memory. Well, what should we see, but one of our favorite frames (Minerva in brown) on the beautiful and talented Wendi McLendon-Covey of Reno 911 and Bridesmaids fame. While the younger members of our family think the movie is terrifically cute, we think the addition of a friezeframe makes this picture a holiday classic.